Life of an Internet Entrepreneur

Testament to just how many social networking sites seem to have popped up in the last few years, Brad and Debra Schepp, husband and wife and co-authors of 18 other books aptly titled their latest book “How to Find a Job on LinkedIn, Facebook, Twitter, MySpace, and Other Social Networks“.

The 256 page book could not have come out at a better time, given the economy, and the relevance to 9.8% of Americans (and counting).

Taking from the skills undoubtedly sharpened over the last 18 books they wrote, Brad and Debra take a step by step, detailed look into how one can harness the power of social networking specifically to land a job or freelance work.

The book is broken into wisely chosen sections that allow for easy review at a later date, and feature dozens and dozens of snapshots of the interfaces on the various social networks, making it easy for anyone, even tech illiterates, to follow.

Each social networking site covered has the following pieces of information:

• What is the site?
• How do I setup a profile on the site?
• What can the site do for me?
• What niche uses are there for the site?

To provide a bunch of perspectives on that last question, the book integrates a lot more outside advice than you usually find in “how to” books, which I found refreshing.

In addition to the instructive content of the book, Brad and Debra interviewed a dozen or so people who have found success through LinkedIN, Twitter, and so on. I consider myself very fortunate to have been selected among that group, and I offered advice on using LinkedIN to accomplish everything from targeting prospects for sales, all the way to sharing your blog with the 35 million users on the site for massive exposure.

All in all, I think that anyone who has been out of the job search market in a long time, or just got out of college and is looking to start their career will find this book clear, interesting, and encouraging during a time when many people need it!