8 Ways To Improve Your Life By Working From A Home Office

December 2nd, 2008 (4,633 Views) by Pinny Cohen

Home Office

Telecommuting to work, or working from home, is becoming more common each year. The recent price hike on gas, now thankfully behind us, provided ample incentive for businesses to re-examine their policy on telecommuting, and may prove to be the catalyst for an already occurring trend. During the $4 gas period, some companies offered 4 day work-weeks (10 hours a day) and others permitted working from home, with weekly in-office meetings.

While the price of gas hurt businesses, it really took a toll on the daily driver. I figured this would be an opportune time to point out some advantages to working from home.

CNN Hologram Technology

November 5th, 2008 (2,662 Views) by Pinny Cohen

While over 71 million Americans tuned in to watch the election night results, CNN viewers were treated to a new technology. Using dozens of cameras and sophisticated hologram technology partly developed in Israel, Jessica Yellin was “beamed” in to Wolf Blitzer’s studio in a very realistic display. Over half a million viewers have seen this Youtube clip showing the hologram effect. Additionally, “cnn hologram” was the 22nd most searched term on Google shortly following the coverage - people wanted to know how it works.

Car Dealers vs. Car Shoppers: A Great Spectator Sport

August 25th, 2008 (4,946 Views) by Pinny Cohen

Angry Car Shopper

The BrandingWire blog had an excellent discussion about auto dealers, and how to improve the customer experience. Few topics conjure up instant feelings like thinking about car dealerships, and I am often fascinated by what occurs in that retail location. One response by a commenter named Janet, was particularly interesting, since it was written from a car dealer’s point of view.

If I might, I’d like to explore Janet’s comments.

It’s easy for either side to complain - dealers about customers, and customers about dealers.

Why New Car Sales Are Dropping (Regardless Of The Economy)

August 13th, 2008 (6,939 Views) by Pinny Cohen

New Car Sales

It seems that nearly every week there is an automotive article griping about a lower sales outlook. Many times the writer of the article or the interviewed auto industry representative blames the economy. While the economy has certainly had an effect on car sales figures, there are a host of other reasons why new car sales are dropping that I don’t feel are being discussed much.

What Your Eyes Are Telling You About Your Health

July 14th, 2008 (18,568 Views) by Pinny Cohen

You’ve heard before that eyes are the window to the soul, I’m sure, but did you know that eyes can actually be important indicators of your health? Many general health conditions appear with symptoms that are visible on the eyes. I’ve gathered up some tips below for what to watch for.

Yellow Sclera in Eye
Yellow eyes

This occurs when your sclera gets yellow. Yellow eyes are generally not an eye problem; rather, they tend to indicate a liver problem, such as hepatitis, or the result of alcoholism. It is important to go see an internist.

6 Ways To Improve Your Blog (Quickly)

June 12th, 2008 (6,572 Views) by Pinny Cohen

Blogging is hard work, and I’m not just talking about the writing part. Keeping your blog looking good and running smoothly is a real challenge, and I thought I would share some improvements you can make to your blog to make it more effective and easier to read.

1) Make sure to use paragraph headings, and just being bold isn’t enough

Headlines need to be darker and larger to stand out - people jump from section header to section header.

Marketers Can Read Your Thoughts

May 20th, 2008 (2,478 Views) by Pinny Cohen

Emsense NeuromarketingMarketers have always wanted to know what you are thinking, and thanks to several tech companies, they may have just gotten a step closer to having their wishes fulfilled. In December of last year, the Wall Street Journal reported on how Emsense sensors were being used to extract feelings toward candidates in the political race.

That same company, Emsense Corporation, has used their technology to give marketers a step up on the competition (such as other advertisers - and you, the consumer).

Get The Most Out Of Networking Events

May 6th, 2008 (7,826 Views) by Pinny Cohen

Networking EventsA while ago, I attended a networking event for business owners organized using Meetup.com. I always enjoy meeting new people, and if they are business owners it is an additional bonus.

The topic of the day happened to be a marketing one, and a common question I found myself fielding was, “everybody always says networking is important, but I don’t really get anything out of it, got any tips for me?”

Newspaper Editor And Reader Gap Revealed In Study

April 11th, 2008 (10,650 Views) by Pinny Cohen

newspapers past their time?

A study, titled the Online Journalism Credibility Study, has just come out that shows a gap in how newspaper editors and readers feel about anonymous comments being posted on news articles.

The Results

The editors, overwhelmingly (70%) felt that anonymous comments harmed proper journalism, most likely due to the flood of factual corrections and emotional rants they get in these comments, neither of which seem to make them smile. Only 45% of readers, on the other hand, felt that allowing anonymous comments was bad journalism.

Choose A Recession-Proof Career

March 23rd, 2008 (5,832 Views) by Pinny Cohen

Recession-proof careerMost of us are not lucky enough to know what career we want to go into until quite late in the game. With everyone talking about a bad economy coming our way, that choice never seemed more important. Want to narrow down your choices based on the job market conditions? There are quite a few ways to do this.

Last time I posted about jobs, I mentioned the value of search optimizing your resume, and gave you an easy way to discover the most recruiter-searched resume keyword terms. I also discussed the reason many people end up hating their job, and how to avoid it.

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